Terms of Service

Last updated: April 18, 2025

This website and mobile application are operated by Innovative Therapeutix, Inc. DBA LullaFeed® ("LullaFeed," "we," "us," or "our"). These Terms of Service ("Terms") govern your access to and use of the LullaFeed website (https://lullafeed.com), mobile application, and related services (collectively, the "Services"). In these Terms, ‘you’ and ‘your’ refer to the end user of the Services.

By visiting our site, using the app, or purchasing something from us, you engage in our Service and agree to be bound by these Terms, including our Privacy Policy and any additional terms, conditions, or policies referenced or linked herein. If you do not agree to all the terms, you may not access the Services.

1. Eligibility

Our Services are intended for use by adults. By using the Services, you represent that you are at least the age of majority in your state or jurisdiction and have not been previously suspended or banned. If you are under 18, you may only use the Services with the supervision and consent of a parent or legal guardian. The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 without verifiable parental consent.

2. Overview of Our Services

LullaFeed® offers a mobile-enabled product that supports infant feeding and development through audio and data tools. Our Services include both physical products and digital platforms (such as our mobile application and website) including the following features:

  • Recording and playback of music or voice messages
  • Tracking baby data (e.g., feeding, sleep, growth)
  • Delivery of personalized insights
  • Access to education and support content

Our Services are designed to support, not replace, attentive caregiving and professional healthcare guidance.

THE SERVICES DO NOT PROVIDE MEDICAL ADVICE. The LullaFeed® Services – including any devices, software, or data they produce – are not intended to diagnose, treat, cure, or prevent any medical condition, nor are they a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified healthcare provider with any questions you may have regarding a medical condition.

You may choose to share data from the Services with medical professionals, but you do so at your own discretion and risk. The Services are provided without warranties of any kind except as required by law or as otherwise expressly stated in this Agreement.

NOT FOR EMERGENCY USE. None of the Services are intended for emergency situations. If you or your child are experiencing a medical emergency, call 911 or your healthcare provider immediately. Never delay seeking medical advice or treatment based on information from the Services.

LullaFeed® Services are not currently cleared or approved by the U.S. Food and Drug Administration (FDA) and are intended for general wellness use only, unless explicitly stated otherwise. In the future, certain LullaFeed Services or features may be classified as medical devices under FDA regulations. Where applicable, those products will be clearly labeled and accompanied by appropriate instructions and regulatory disclosures.

3. Online Store and Transactions

Our e-commerce platform is hosted by Shopify Inc. They provide the tools necessary for online purchasing. We reserve the right to refuse any order or limit purchases, including per account or per household. You agree to provide accurate and updated account and payment information.

4. User Accounts and Security

To access certain features, you may need to register for an account. You are responsible for safeguarding your credentials and for all activity on your account. Notify us immediately of any suspected unauthorized use.

5. Permitted Use and Prohibited Activities

You agree to use the Services only for lawful purposes. You may not:

  • Violate laws or regulations
  • Infringe intellectual property
  • Reverse engineer, decompile, or disassemble any portion of the Services
  • Use unauthorized hardware or software with our products, nor attempt to disable or circumvent security features, extract data outside of permitted use, or modify the app or device in any unauthorized manner
    Upload harmful, defamatory, or misleading content
  • Interfere with the operation or security of our Services
  • Access or collect data from our systems without authorization

We may terminate your access if you violate these Terms.

6. Intellectual Property

All site and app content, including text, graphics, logos, software, and audio (excluding User Content), is the property of LullaFeed or its licensors and is protected by law. You are granted a non-exclusive, limited license to use the Services for personal, non-commercial use.

Subject to these Terms, we grant you a limited, personal, non-transferable, non-sublicensable, revocable license to use any software provided as part of the Services solely in connection with your personal use.

7. User Content

You retain ownership of audio, baby data, and other content you upload. You grant us a limited, royalty-free license to use, store, and display such content for operational purposes. You are responsible for ensuring your content complies with these Terms.

8. Comments and Feedback

If you submit feedback, suggestions, or other content, you agree we may use it without restriction or compensation. You are responsible for ensuring that your submissions are lawful and do not violate any rights.

9. HIPAA Disclaimer

LullaFeed is not a "covered entity" as defined by the Health Insurance Portability and Accountability Act (HIPAA). As such, HIPAA does not apply to the information you provide through our Services. We encourage you to review our Privacy Policy to understand how your data is used and protected.

10. Accuracy, Errors, and Modifications

We aim to provide accurate information but do not guarantee completeness or current accuracy. Product prices, descriptions, and availability are subject to change without notice. We may modify or discontinue the Services at any time.

11. Third-Party Services and Links

Our Services may contain links to third-party sites or tools. We are not responsible for the content, policies, or practices of third parties. Your use of such tools is at your own risk.

12. Research and Development Use

We may use de-identified or aggregated data collected through the Services to support research, product development, and analytics. This data will not be used to personally identify you without your explicit consent.

13. DMCA and Copyright Infringement

If you believe any content on our site infringes your copyright, please notify us in accordance with the Digital Millennium Copyright Act (DMCA). We will respond promptly to remove or block access to any infringing content.

14. Disclaimer of Warranties

The Services are provided "as is" and "as available" without warranties of any kind. We do not guarantee uninterrupted or error-free access or that our Services will meet your expectations.

15. Limitation of Liability

To the fullest extent permitted by law, LullaFeed and its affiliates will not be liable for any indirect, incidental, or consequential damages arising from your use of the Services. Our total liability is limited to the greater of the amount you paid for the product or service giving rise to the claim or $100 USD, whichever is greater.

16. Indemnification

You agree to indemnify and hold LullaFeed harmless from any claims or liabilities arising from your breach of these Terms or your use of the Services.

17. Termination

We reserve the right to suspend or terminate your access to the Services for violation of these Terms or if we discontinue the Services. Misuse may result in suspension, permanent termination, or legal action. Termination does not relieve you of obligations incurred prior to the termination date. Upon termination, we may delete your data from our systems, subject to any data retention policies and applicable law.

18. Governing Law and Dispute Resolution

These Terms are governed by the laws of the Commonwealth of Kentucky, without regard to conflict of law principles. Any disputes arising out of these Terms or the Services shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association, and you waive any right to a jury trial or to participate in a class action.

19. Force Majeure

We shall not be held liable for any failure or delay in performance of our obligations under these Terms if such failure or delay is caused by events beyond our reasonable control, including but not limited to acts of God, natural disasters, government actions, labor disputes, supply chain disruptions, power outages, internet failures, or epidemics/pandemics. In such cases, our obligations will be suspended for the duration of the event.

20. Changes to Terms

We may update these Terms from time to time. Continued use after changes indicates your acceptance of the new Terms. We encourage you to review this page periodically.

21. Contact Information

If you have questions or concerns about these Terms, please contact us:

Innovative Therapeutix, Inc. DBA LullaFeed®
3058 Bardstown Road #1035
Louisville, KY 40205
hello@lullafeed.com